
Awarded by SEGi
Specially designed for working adults, the Executive Diploma provides students with the competitive edge needed to seek that promotion or a new career direction. The programme is aimed at providing high quality education through a motivating environment, which is based on student-centered learning in order to enable working adults to acquire further knowledge, skills, techniques and ethics to excel in their careers.
The Executive Diploma also recognises prior learning and skills gained through work experience as entry into the programme. Instead of a higher education diploma that would normally take 3 years, the Executive Diploma is for the working adult and can be completed in just 1 ½ years.
The Executive Diploma in Marketing provides students with the knowledge, skills, techniques and ethics that are prerequisites for implementing effective and efficient strategies in the marketing products and services.
This programme will educate students in how to analyse market needs and trends, define target markets, create marketing strategies and unlock business opportunities in a competitive environment as well as giving them an excellent foundation to pursue a career in variety of marketing fields.
Graduates of this programme will have developed the essential skills and attributes to undertake roles within several areas such as marketing, management, public relations, advertising and sales.
The Executive Diploma will equip graduates with an awareness of marketing concepts in the wider business and social context that is entirely relevant to the industry so that students may achieve their full potential.
This programme is available to working adults with a minimum age of 21.
Note: You will be required to do 3 compulsory MQA Subjects |