BACHELOR OF BUSINESS (ADMINISTRATIVE MANAGEMENT)

USQ's Bachelor of Business is an industry-practical orientated degree programme emphasising the resolution of business problems in both the private and public sectors. Upon completion of this programme, you will be familiar with major academic disciplines, knowledge and skills in problem resolution and communication, as well as specific attributes enabling you to work effectively in your chosen areas of specialisation.
COURSE SUMMARY
Collaborative Partners

University of Southern Queensland, Australia
Awards Degree in BBus Administrative Management by
University of Southern Queensland, Australia
Study Mode

3 years

Entry Requirements

Foundation in Commerce, UEC, STPM, Pre-U, A-Levels or equivalent
Assessment

Courseworks, Examinations and Project
SUBJECTS
Year 1 Modules Year 2 Modules Year 3 Modules
Core Modules
  • Accounting for Decision Making
  • Economics
  • Introduction to Law
  • Information Systems Concepts
  • Government, Business & Strategy
  • Data Analysis
  • Organisational Behaviour
  • Introduction to Marketing
  • Bahasa Kebangsaan A/B
  • Malaysia Studies
  • Information Processing A
  • Administrative Management
  • Information Processing B
  • Business Communication
  • Moral / Islamic Studies
  • Information Management
  • Business Strategy
  • System Planning & Management
  • Applied Administration
Plus 4 Elective Module
  • Market Research
  • Marketing Strategy
  • Managing Organisations
  • Electronic Marketing
Plus 3 Elective Module
  • Consumer Behaviour
  • Promotion Management
  • Human Resource Management
  • Staffing Renumeration
  • Management of Workplace Health & Safety
  • Marketing Channels
  • Services Marketing
  • Strategic HRM
  • People Development
  • Employment Relations
  • International Marketing
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